What Does Your Business Card Say About You

Katie MarcusWhile business card printing may be an affordable advertising option, you should not take the design of your business card lightly. Your business card makes a statement about you as an individual and your business as a whole. Without proper planning and design, you could be making the wrong statement to those you are giving your business card to throughout your day.The first step in choosing the right business card design is choosing the right type of card, and this is not as simple... Read More


Suppling Documents and Artwork to Printers

Robert CubbonThere are two basic digital ways for printers to receive artwork. As a high resolution PDF (a more preferred up-to-date method) or everything collected together (usually a QuarkXpress, Adobe InDesign or Illustrator document with images and fonts). Before this can happen there are many things to check in the artwork which is covered in my article entitled Preparing artwork for print at http://robcubbon.com/wordpress/?page_id=26 But let us assume that you’ve done all that. E... Read More


How can I get commercial prints of my digital photographs to look more like they look on screen?

shandrewWhen I print digital photographs at Costco, they turn out much darker than the images I see on the screen. My work flow is: Canon SD300 -> GraphicConverter (Mac) to sharpen, crop, set color profile -> Costco printer ... Read More


Three Tips for Flyer Design

Lynne Saarte1. Start with your conceptYou should not start any flyer printing project without knowing what message or messages you are trying convey. What aspect of your business are you trying to communicate? What benefits are you offering your customers that you are expressing through your flyers? What specials or sales (if any) are you going to be promoting? You also want to know what types of customers you are targeting with your flyer campaign. Determine what your message is, and who will ... Read More


How to prepare artwork for spot color printing?

MeerlyI was required to prepare my final artwork in only K(Black) and M(Magenta). I’ve tried to convert my images to Greyscale, and convert again to CMYK, then I delete the Cyan, Yellow, and Black channel. But the image appears less sharp. I wonder is there any better way. ... Read More


Flyer Printing Tips and Advice

Ungira PanditIn which business do you pay less for getting more? If you think about it, there aren’t many deals you can get offering that. Flyer printing is an affordable mode of advertising that costs less for printing more flyers. It is easy to get your message across to the public using flyer printing and gives you and your business the exposure it needs. It is important to plan out and design a flyer carefully so that people will read it and will make an impact on your business. The i... Read More